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SOCIAL OCCASION & MOTHERS' DRESSES

At All About the Gown, our goal is to make finding the perfect dress as a mother of a bride or groom as simple as possible! Our team of stylists are here to help you select the perfect silhouette, color and comfort level for the wedding day. Whether you are purchasing a made-to-order gown or from our off-the-rack selection, our team is here to educate and guide you through the process. We are by appointment only to provide the best experience for you, and to ensure that our collection is properly maintained, as many mothers & social occasion guests do purchase off the rack. 

We recommend making an appointment 6-7 months out from your social occasion but as a store, we are able to accommodate shorter timelines with our off-the-rack selection.

Our collection ranges between $500 - $850 with sample's currently sized from 6 to 24.

The general ordering timeline is 4-6 months for your made-to-order dress & we recommend leaving an additional 1-2 months for alterations.

**Please note, we are strictly by appointment only.**

BY APPOINTMENT ONLY

Wednesday

Thursday

Friday

Saturday

|  10:00 - 5:00

|  10:00 - 5:00

|  10:00 - 5:00

|  10:00 - 5:00

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262.249.0551

 706 W Main St, Lake Geneva, WI

 @allaboutthegown

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